INFLUENCER 101

What does influencer mean?

An influencer is someone who has:
  • the power to affect the purchasing decisions of others because of his or her authority, knowledge, position, or ...
IGT Team December 11, 2020

Influencers

Content Creators

Content Creators vs Influencers - Similarities and Differences

January 19, 2021

Instagram is filled to the brim with dazzling images, authentic heartfelt posts, and the occasional sponsored post all about the latest diet fad.

Content Creators

Influencers

How Influencers can Connect With Brands on Instagram

January 14, 2021

If you believe yourself to be an Instagram influencer, you may wonder how you could earn money from your online social activities. You have probably heard stories..

Advertisers

Brands

How to Use Influencer Marketing to Promote Your Events

January 11, 2021

Influencers have been popularly used to promote brands and products through sponsored posts on social media. Usually, this involves product placements...